This week was about semiology in design. We spoke about symbols, icons and signs. The understanding of these is very important in design, they are in fact used more than we think. The brief to create an A4 poster which was conveying a message by using these elements. I decided to do my poster about a social trend which unfortunately happens over the Christmas period, which is to give puppies as gifts. This would be wonderful if the poor creatures weren’t being abandoned during the summer holidays because families cannot find anyone to take care of them whilst they are away. I decided to give it the look of a comic strip, and I used some very common symbols, such as the stylized people, and icons such as the Christmas tree, the puppy, the sun and more.